The DAD hat was initially made with the purpose to display one man's creativity.
Dan wanted to stand out from the crowd and provoke conversations with his peers.
After many yarns and tonnes of compliments (its a cool hat) eventually one DAD hat turned to two. Then fifty. Then 200. You get the picture.

The DAD hats are now being sold locally in Naarm (Melbourne) and worldwide!
But it was never about the money for Dan.

In a time where we can open an app on our phone and see horrific scenes of starvation & destruction, the need for wanting to give back was something that Dan couldn't overlook. The decision was made to donate proceeds from every DAD hat sale to those who need it the most.

The DAD brand is a not-for-profit brand. The DAD brand is an all inclusive brand. The DAD brand is queer owned and it is based in Naarm (Melbourne), Australia.
But most importantly the DAD brand will always represent and advocate for the need for equality in this world. Because at the end of the day, it doesn't cost anything to be kind to each other.

Now go and do your homework!
Luv, DAD.